MVGWTA Staff

Jen’s international experience in the wine industry spans over 14 years and multiple key markets including London and Sydney as well as multiple brands and channels of business including import, export, online, retail and on premise.

Prior to being appointed as the General Manager for MVGWTA, Jen was based in Melbourne and worked for the New Zealand wine industry’s national representative body, New Zealand Winegrowers, as the Australian Manager which at the time was New Zealand’s largest export market by value and volume.

Jen’s education is strongly founded in marketing, communications and wine with tertiary qualifications from University of Adelaide, Bordeaux Institute and the Wine and Spirit Education Trust. Jen is also a graduate of the Australian Institute of Company Directors.

With strong family ties to McLaren Vale and a keen interest in wine tourism and organisational branding, Lucy returned to the region after six years spent working in Marketing and Community Engagement roles across State Government development projects and the international business tourism industry.

Graduating from UniSA with a degree in Public Relations and Media Management, Lucy takes great fulfilment in establishing strong, valuable connections with people across all channels of an organisation, community and industry.

With experience in marketing, branding and graphic design, Monika joins the marketing team from the not-for-profit sector as a digital marketing specialist. Prior to this Monika spent four years working in the apparel industry at Pacific Brands (now Hanes Brands Australasia) in Melbourne. With a passion for digital marketing, innovative marketing strategies and collaborative working relationships, Monika is looking forward to promoting the region and community in which she lives.

In addition to her industry (marketing) experience, Monika has a Bachelor of Arts degree from RMIT University, Certificate IV in Marketing and a Certificate III in Events.

Carmen has over 15 years’ experience in Office Management and Executive Assistant roles working in both Adelaide and Sydney.

During this time Carmen gained extensive experience across many industries working at IMF, Department of Premier and Cabinet and KPMG in Sydney and Jardine Lloyd Thompson in Adelaide.

Prior to working in the corporate environment, Carmen began her career in hospitality at the previously named ‘McLarens on the Lake’ before taking the hospitality journey further and working with Great Southern Railway on the Indian Pacific and The Ghan.

The opportunity to work in many varying roles and industries has given Carmen a broad outlook on working with people from all walks of life, and an ability to adapt to change whilst developing new business structures. Along with identifying and introducing new policies and procedures that improve efficiency in time management and administrative systems whilst leading and supporting management and importantly all balanced by a good sense of humour.